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How We Close Big SEO Client Deals
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Fletch…
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$6500/m recurring
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15 yo daughter…where start?
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building skills/aptitudes
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capability of fulfillment
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communication
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building SEO distinctions
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harder to close big deals vs small deals?
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not necessarily harder…but…potentially more work & longer sales cycle
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$10k/m…$100k fat check…
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…board of directors
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additional benefits — big vs small
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hidden costs — big vs small
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Vision & Justification [link]
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SEO can grow biz
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SEO traffic value estimators
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Ahrefs traffic value
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Positioning
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how do they view you/your brand/SEO
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inbound vs outbound
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brand positioning
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personal positioning
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Fletch upwork…
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Trusted Advisor…
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Give value…
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SEO positioning
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