Episode 12 — Facebook Advertising 101

Facebook Advertising can propel your business and other businesses to a lot of profit.

Working on Facebook Ads as your primary skill set can all by itself to build a valuable business

Before you go down that path, there are some major considerations that you may not think of…

There are some critical closely related skills you must build in order for FB ads to work for you.

You get the Simplest Method to get you started

Get more support and help @ https://digitaldominationdojo.com/ and https://omgmachines.com/

Facebook Ads vs SEO

David shot a YouTube video on this topic:

Some important points:

  • Faster than SEO to get some results, but still may take discipline and consistent focus to master
  • SEO is more complicated and typically takes longer to get results, but I think SEO is more profitable
  • FB Ads is more controllable and easier to do with low risk (can get started with low cost ads), but is ultimately is more expensive to scale and less profitable
  • FB Creepy Data collection
  • SEO Searches
  • BOTH can be extremely profitable
  • BOTH can be the foundation of a good business

Other Skills You Should Look to Build

Technical Facebook Ads Skills are important, but actually not as much as the following…

…because Facebook Ads changes regularly…

MOST IMPORTANT RELATED SKILL: Study direct response copy writing

Copy writing is all about how to get your target market to take action!

Recommended Resource: Kickass Copywriting Secrets book and audio program by John Carlton — listen in car and read book!

Also need to Study your target market…

Build your Ideal Customer Avatar…

Understand their Fears & Desires & Feelings…

Build special offers that appeal to them specifically…

Free ___…

Discount now…

Sweepstakes…

List Building!

Email Marketing…

Audience building reality?!…

FB Ads is only PART of Traffic…

Conversion & Product still needs to be built…

Similar to how I got going with Client SEO…

FB Ads agency…

FB Ads is your Traffic source, is a part of your conversion, and can be your product…

Leave a comment

Your email address will not be published. Required fields are marked *